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Industry Agreements

From agency and media service agreements to joint venture collaboration agreements, we create and negotiate cutting edge industry agreements that meet our clients’ business objectives. In fact, we have drafted comprehensive media service agreements for clients, incorporating industry policy as determined by such associations as the American Association of Advertising Agencies (4As) and the Interactive Advertising Bureau (IAB), that have subsequently been used industrywide. Further, we negotiated sponsorship agreements for national advertisers in airports, theme parks and event venues. In addition, we represented an internationally-recognized entertainment and branding company in numerous large-scale sponsorship deals for the New York Marathon and high profile entertainment projects.