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A Playlist Curated by Whom??? Harnessing the Power of Influencer Relationships and Navigating the Regulatory Risks
PDF Mondo.NYC 2019New York City, New York
October 18, 2019
Adam Z. Solomon will present “A Playlist Curated by Whom??? Harnessing the Power of Influencer Relationships and Navigating the Regulatory Risks” at Mondo.NYC 2019 on Friday, October 18, 2019 in New York, NY.
This panel will discuss practice tips in engaging influencers, particularly how to balance maximizing those relationships with regulatory requirements. It will also cover the increasing regulatory scrutiny of social media platforms and evolving public opinion on influencer marketing and who bears responsibility for what they spotlight and endorse.