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Licensing in the Juvenile Products World

PDF Juvenile Products Manufacturing Association (JPMA) Baby Show
Anaheim, CA
May 12, 2017

Jeremy Richardson spoke at the Juvenile Products Manufacturing Association (JPMA) Baby Show at the Anaheim Convention Center in Anaheim, California. On May 11, 2017, he hosted one-on-one sessions with industry participants on licensing, copyright, and trademark issues, advertising claims, and retailer policies, among other things. The following day (May 12), Jeremy spoke to a wider audience on considerations to be made when choosing a licensing partner, important terms to be included in licensing agreements beyond royalty rates, and ways to build the licensor/licensee relationship.

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